Market Value Pricing is the new way of valuing a pre-owned vehicle.
Units are checked against other vehicles in the area that are similar make model, with similar features and kilometres.
The price is then set based on what the market tells us the value is!
Our pre-owned managers use software created by an outside company to scroll hundreds of similar vehicles, within a pre-determined distance.
Vehicles are then priced at a fair value when compared to their counterparts in the area.
We are moving towards a Market Value Pricing strategy beacause it encourages trust through transparent pricing.
By encouraging fair pricing based on the market, we allow customers to see for themselves that we're not asking for more than the vehicleis worth.
Market Value Pricing takes the heggling out of car shopping, helping our customers save time and money.
Shoppers used to enter showrooms expecting to talk down the price, but MVP creates a "one-price, haggle-free, full-disclosure" shopping experience that ensures a faire deal.
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